Sales down since April 2021

My product is not doing so well and my competitors are in the same boat as me ( well many). All the relevant keywords search volume trend has depreciated too. Does this happen time to time ? My sales have been low since April ( when lockdown lifted). Any advice pls as I am thinking of giving up.

Answer: Let me give you some tips that how you can increase your sales,You should start with optimising listing like images, title, bullet points and put your competitor’s keywords in your listing plus backend search terms, take out these keywords from helium 10.After that start running auto campaign analyze the keywords after 2-3 weeks.Later, lower the bid on auto campaign and run manual campaigns on high performing keywords.Run exact, phrase and broad campaigns seperately.Put high performing keywords in exact and repeat the process.

Revolut or transferwise? which is better in 2021

Which account is better for international transactions. Revolt or transferwiseI am opening transferwise account but its asking for a 16 pound fees. Is it ok??As people vote more for wise account so I opted for this. Is it a normal procedure to pay this fees and then done with account opening.

Answer: You don’t pay fees for wise. You have to have money deposited before they send you a card or give you the bank details. But that money is there for you to spend or withdraw, hence its not a fee. 

Lost inventory (June 2021)

I had 3 x boxes delivered on 28th April 2021 with 200 units in, they have all vanished and cannot be found. I have sent an invoice from my supplier which is in excel format which has been refused. I have requested a pdf format from my supplier and really hope they can deliver. In the meantime Amazon have offered £350 for my inventory which cost me £1250. I have refused this amount but they have sent it anyway.I’m so annoyed, I can’t afford to replace the inventory and cannot afford to lose that much money, can anyone offer some advice please?

Answer: I had a similar problem on a smaller basis and all I can say is that I hope you have better luck than me. The financial offer was similar in proportion to yours and I just had to accept it.

Shipping from china to FBA (2021 costs)

So before I get quotes for shipping, I thought Id ask everyone in the group for THEIR idea of a ballpark figure just so I know if im getting sold a dream, or being taken advantage of when I receive my quotes. My shipment will be 180kg, preferably by air from China to UK, again I know professional sellers cannot quote me an accurate price but I am curious to a rough price.

Answer: I suggest that you can find a professional freight forwarder and let them give you a DDP air freight price. DDP includes all the costs. You only need to wait for the goods to be collected. They will give you a tracking number, you can track your goods

SDS and an exemption sheet (for 2021)

I’m selling a product but Amazon is requesting an SDS and an exemption sheet is not accepted. However, the product shouldn’t need one as the only ‘chemical if you like is acrylic there’s nothing harmful and my supplier won’t give me one as they’ve said they have not heard of this before nor have they been asked for one. The product does require batteries but they are not provided that’s at the customer’s expense.

How to Buy UPC Codes for Amazon (2021 Update)

| JAN 11, 2021 | AMAZON & MARKETPLACESpeople searching google

As an Amazon seller, you should already be familiar with UPC codes and what they entail. Amazon requires sellers to have unique product codes (also called UPC codes) to list their products.

There is only one legitimate global producer of UPC codes: GS1. GS1 (Global Standard 1) is a non-profit organization that has set the global standard for supply chain barcoding.

GS1 US is the organization that provides UPC codes to US-based businesses, but here are more than 100 GS1 organizations around the world. GS1 issues unique prefixes to brand owners so that they can create their own unique barcodes with the prefix number given to them by GS1.


The 2021 Amazon Ads GuideGET ACCESS NOW

Keep reading for everything you need to know about Amazon’s UPC code policies and how to buy UPC codes for Amazon in 2020. 

Jump to a section below:

1. What is a GTIN?

2. What are UPC codes?

3. What are EAN Codes?

4. Where to Buy Your UPC Codes

5. Steps to Buying a UPC Code

6. Amazon’s UPC Code Requirements

What is a GTIN?

A GTIN is a Global Trade Item Number that identifies individual products – not to be confused with an actual product barcode. GTINs are a combination of GS1 US-issued company prefix numbers and a unique product number, plus a check digit that helps to ensure the GTIN is created correctly. 

GTINs can be encoded into different types of barcodes:

  1. UPCs (Unique Product Codes)
  2. EANs (European Article Numbers)

It’s important to assign each product a unique GTIN, and you must ensure that every variation of an item is assigned a globally unique number.

Keep in mind, in most Amazon categories, sellers are required to use a separate UPC for multi-pack products, and they must also indicate the ” item package quantity ” when listing multi-packs. Product bundles (aka Amazon product bundling) are composed of different products (not multiples of the same product) and each bundle requires its own unique UPC (or EAN). For more info, check out Amazon’s Product Bundling Policy and How Products are Defined.

A GTIN, along with a UPC code, can be used anywhere in the world. GS1 is the only official global provider of GS1 GTINs and EAN and UPC barcodes.

UPC codes
Amazon UPC Code

What are UPC Codes?

The UPC code was the original format for product barcodes. There are two main types of UPC codes: UPC-E and UPC-A. UPC-A is essentially identical to UPC-E; however, UPC-E does not include 0s. That means you will not actually see the 0’s within the barcode, only within the corresponding GTIN.

Amazon UPC Code
Amazon UPC code

UPC barcodes are currently the primary barcodes used within the US and Canada. Although other countries can scan and read UPC codes, most countries outside of the US and Canada use EANs.

When supply and demand in Europe, Asia, and Australia increased, there was a need to distinguish each seller by location. GS1 then began allocating specific prefixes for different GS1 member organizations.

While certain prefixes identify the GS1 branch where the prefix was licensed, it does not necessarily specify where that product was made. For example, there is a misconception that all barcode prefixes on American-made products will start with a zero or one.

What are EAN Codes?

EAN or European Article Numbers (also called International Article Numbers or IANs) are GS1-issued barcodes that include company prefixes at the beginning of the numeric GTIN. Two primary forms of EANs are popular among Amazon sellers: EAN-13 and EAN-8, which encode a GTIN-13 and GTIN-8, respectively.

Like UPC codes, EANs don’t necessarily identify the country where the product was made.

Amazon UPC code
Amazon UPC Codes

Also similar to UPCs, the type of EAN you use depends on various factors such as product category and product distribution channel.

Where to Buy UPC Codes for Amazon

Amazon requires every seller to register a GTIN with each product listing available on their marketplace. Amazon sellers can either buy legitimized UPC codes directly from GS1 or purchase through a reseller.

There are various UPC and EAN resellers out there who will try to sell replicated UPC codes to satisfy Amazon’s UPC code requirements. Many sellers purchase their UPC codes from third-party websites due to their cheaper prices — but using resold Amazon UPC codes can cause more harm than good in the long run.

If you don’t purchase your UPC code from GS1 and purchase a cheap replicated UPC code that doesn’t match the information found in the GS1 database, Amazon can remove your listing and potentially suspend your seller account.
From Amazon:

“We verify the authenticity of product UPCs by checking the GS1 database. UPCs that do not match the information provided by GS1 will be considered invalid. We recommend obtaining your UPCs directly from GS1 (and not from other third parties selling UPC licenses) to ensure the appropriate information is reflected in the GS1 database.”

As our in-house Amazon expert David Cooley advises, “It’s important to stay up to date on Amazon’s policies around UPCs.”

The bottom line – since GS1 is the creator of the GTIN system, they are the only legitimate resource to check barcode validity. 

If you are buying a reseller’s UPC code off of a third-party website, that UPC code was probably originally assigned to another company. If those replicated UPC codes belong to another company, Amazon won’t associate your company with your products.

How to Buy a UPC Code for Amazon

GS1 lays out 4 steps to buying your UPC code for Amazon.

Step 1: Determine if you should buy a single GTIN or apply for a GS1 company prefix

GS1 US offers two options. For small companies that only sell a few products, there is a single Global Trade Item Number (GTIN) option now. This means each UPC or barcode is only $30 with no renewal fee. However, for those businesses that see their product lines growing over the next few years, the Company Prefix option might be best.
The first six to nine digits of your barcode are your company prefix. The company prefix is a unique identifier of the product’s manufacturer. As a supplier, your company prefix will remain the same on each barcode for all of your different products. Each product that you offer will then be assigned a unique product code that follows your company prefix.

Amazon UPC Codes

Image by Bar Code Graphics

Again, make sure that your single GTIN or company prefix can be traced back to your business by buying your prefix and Amazon UPC codes directly from GS1. To purchase your UPC codes from GS1, you need to fill out an application on their website. 

Figure out how many barcodes you’ll need. How many unique products do you have? Each combination of size and color variation needs its own barcode. You can use GS1’s barcode estimator to get a more accurate picture. 

Next, figure out which pricing plan makes the most sense for you. GS1 offers a variety of pricing tiers based on how many different barcodes you plan to purchase:

Step 2: Identify each product with a GTIN

The next step is to assign your products unique product numbers, aka GTINs

Your GTIN should be a combination of your company prefix, a unique product number that you assign, and a “check digit” that helps make sure that your GTIN is created correctly.

On Amazon, UPC codes must always total 11 digits, plus that “check digit.” Your “check digit” is calculated by GS1 based on the previous 11 digits of your barcode.

Step 3: Determine your barcode type

The barcode type you need depends on where your product will be sold or scanned. Products scanned at a brick-and-mortar point-of-sale need different barcodes than products scanned in a distribution center or a warehouse.

  • If you sell in both brick-and-mortar stores and online, you should use the same GTIN online and in physical stores. 
  • If you use Amazon FBA to fulfill your Amazon orders, Amazon requires that you place UPC barcodes on your items. FBA uses barcodes to track inventory throughout the order fulfillment process. 

Because we’re talking about barcodes for Amazon, we’ll skip to the online and ecommerce retail store requirements. 

Step 4: Place barcode on your product

Last, but definitely not least: put your barcode on your product! 

If you haven’t packaged or designed your labels for your product, you can obtain a digital barcode file directly from GS1 to incorporate it into the packaging and labeling of your product. 

Almost all manufacturers will be comfortable with the idea of working with UPC codes and understand how to incorporate them from a digital file. If you have already packaged and labeled your products, you can order adhesive barcode labels to stick onto your product or packaging.

As an Amazon seller, it’s important to place your barcode in a place that is visible and scannable. 

Avoid placing your barcode on the edge of the package, and make sure there’s enough white space around the barcode so it’s scannable. Make sure that the barcodes you use are printed clearly, sized correctly, and match the information on the GS1 database.

Amazon UPC Requirements

Amazon has specific requirements for sellers when it comes to UPC code placement. The easier you make it for FBA warehouses to accept, process, and track your inventory, the better set up for success you’ll be.

Can Amazon’s Brand Registry be Used as an Alternative to UPCs?

Previously, if you enrolled your brand in Amazon’s Brand Registry, Amazon would provide you with a GCID (Global Catalog Identifier) that you could use as the unique identifier in your listing, in place of a UPC. 

But, as of April 17, 2018, GCIDs can no longer be used in place of a UPC, EAN, JAN, or ISBN to create ASINs. If your brand has been approved for the Brand Registry program and you don’t have UPCs, EANs, JANs, or ISBNs for your products, apply for GTIN exemption.

Looking for an agency to assist you with your Amazon selling endeavors? Check out our Amazon agency buying guide to learn how to choose the right agency for you – and why Tinuiti might be that agency.

Fees for getting products

Can someone list all the fees that need paying from buying from a overseas manufacturer to when the item is sold. From start to finish.


Pre Launch:
Product design
Alibaba sample + Shipping
Logo design
First delivery Stock
Website Domain
Product photography
Duty/VAT on goods coming from outside the EU
Cost of shipping to Fulfillment centre

Post Launch:
PPC / Social Ads
Amazon FBA fee
20% VAT
Income Tax on profits

Label printer

Thinking of getting a label printer, I use apple laptop. FBA bar code label and UPS packaging label, I’am getting conflicting reviews, DYMO 450 4X and Zebra GK420d What’s everyone using?

Answer: I use a Dymo 450. It’s lasted me for years, never had any problems with it. It’s a workhorse.

Zebra 420. Works great. Got second one for different label size so I don’t have to change rolls all the time.

 I was looking at the Brother QL 1110NWB. It has really good reviews and no issues hooking up wirelessly. It is a bit on the pricey side though.

Ressel items bough on Amazon

 I bought something on amazon and have too many. Instead of sending it back and paying shipping and customs, can I add it to my seller’s product list and sell these few items on Amazon?

Answer: I have done this before on some items that I purchased by accident and did not want to bother the poor seller with a return. Worked well for me, actually did only loose a few pennies. I am a seller myself, so I know the trouble with returns.Hide or report this

Barcode labels

Where does everyone get their barcode labels for items? Any specific brands or size you like to use? 

Answer: the best ones are Avery 5160