Do I really need to provide a UPC / EAN for each product?

Amazon requires you to provide a UPC / EAN only when listing new products, which do not exist on the Amazon website yet. In this case, you need to enter a valid UPC or EAN for each product and variation in theProduct ID field you’ll find on the edit product page. Then you can apply a listing profile with a category specific feed template to fill in all the information required for your category of products. For variable products, you need to enter a Product ID both for the “parent” product – the same way as you do with non-variable products – and for each variation as well. To add product IDs for a huge number… Read More

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